Twitter and Instagram entrants can sign-in and claim their entry by completing a form.
Fans who enter your in-network experience using #hashtag and @mention on Twitter or Instagram, can get an additional chance to win by "claiming" their content. One an entry through social is received, users can login using their social sign-in and claim their entry by filling in a form. Claim my content experiences are combining the best of two worlds - low barrier to enter via social, but the ability to share more data via form later.
It works like this:
What to do
First of all, navigate to the Experience Library, click on Giveaways tab in the navigation and select a Claim My Content experience, which will open a brief overview of the experience type. If you are happy with your selection, add Claim My Content to your account if you are using it for the first time, or simply click on Create if you have previously used it.
The wizard will take you through the experience creation process:
- First of all, name your experience and click next.
- Now select Social Networks that you wish to use as a mean of entry to your experience.
- Next, you will be asked to specify the hashtag that should users use to enter your experience.
- In the next step, you will be able to add pages you think you may need, again these can be added later as required, for most the default social page will be sufficient.
- Decide if you want to limit number of entries per user.
- After that, choose a theme. You will be able to select one of the system themes (Card, Square, Flex or Scaffold) or one of your branded themes if your account has one configured. This determined the base styling of your experience.
- At the end of the wizard, you will be presented with an overview of the experience setup so far. If you’re happy, click Create to finalise your settings and create the experience.
Now when you have created the core of your experience, you can set up your Pages, customise the entry form in Entry section, set up Sharing, review Settings and finally Publish your experience. Please note that you will want to publish the experience to the social networks you have selected as means of entry to your experience as well as web embed or microsite.
How does Claim my content work
- When a user enters the giveaway using your selected hashtag and @mention, the Entry will appear in Entries grid within minutes
- From that moment, the same user can login to your experience using the social sign-in credentials of the social network they used to enter the giveaway
- Once they login, their entry will be displayed and they will be able to click on "Claim"
- They will next be presented with a form they can fill out to complete their entry